Guide: Choosing the Right Press Release Template

Even for the best writers, a press release template is an effective way to reign in your language and stick to what’s important. Press release writing needs to be concise and firm. It should be structured in a way that conveys your message in as straightforward a manner as possible. Even if you decide to write […]

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5 Ways Hiring a Digital Designer Can Boost Your Brand Awareness

If you own a business, it’s important to understand the importance of branding. It helps people instantly recognize and trust your business. This is why hiring a digital designer can help set your company apart from the competition. In the past, a graphic designer would be your go-to for brand awareness, it’s digital designers who are […]

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Affordable SEO Tips To Increase Web Traffic

    SEO is the singular most important factor in online marketing today. Your ranking determines how far up the digital ladder your business can climb — or fall. But SEO services can be surprisingly expensive. And since SEO is the life’s blood of your digital strategy, you’ll want the best results for the least amount […]

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How To Measure Brand Awareness

All marketers are faced with this conundrum at one point or another in their career, how to measure brand awareness. ROI remains critically important to marketing efforts in a digital age.  Being able to determine how branding impacts your bottom line not only helps the company but keeps marketing professionals relevant to the overall success. […]

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5 Tips On Where To Send Press Releases

Press releases are a fantastic resource for your business. They can tell your clientele, especially new clientele, all about your latest offering. Writing a press release is one thing, but figuring out where to send it is another beast altogether. So where should you send that perfectly worded, professional-grade press release? Keep reading to find […]

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5 Digital Marketing Trends Businesses Can’t Afford to Ignore

Digital marketing trends change fast. Technology today gives us new insights into how to improve the customer experience and connect with those customers. Many of these trends are becoming not just options, but musts for business leaders and marketing departments. Let’s look at 5 trends that you can’t afford to ignore. (more…)

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When To Use A Press Release Service for B2Bs

There are an endless amount of ways to increase your company’s visibility. A proven yet under-used way to get your business’ name known is through the creation of press releases. Press releases allow you to share positive information about your company. Do you think that press releases are only for big companies? Not true! Press […]

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5 Benefits of Outsourcing Press Release Services

Are you launching a new product? Or, are you entering a new market and want to let your potential customers know about it? Using press release distribution services is one of the convenient ways to pass the message on to your prospects. About 60 percent of journalists say they spend more than 20 hours a week […]

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The Essential Steps to Increase Brand Awareness

Whether you are a new business just starting out, or an established company looking to broaden your marketing horizons, there is one key element to business success that you need to understand.  Building your company name is key – to the point where people hear your market niche and your business instantly comes to mind. […]

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5 Trends Every Digital Marketing Manager Needs to Know in 2017

Digital marketing is in full swing in 2017. Businesses are turning to digital marketers to give them a competitive advantage. To do that, each digital marketing manager needs to be at the forefront of what is trending in the industry. This article will cover five of the top marketing trends for 2017. Knowing these trends […]

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